The sign says “Local Kine Cards” which translates to Local Kind Cards, referencing the language locals talk, Pidgin. This is symbolic-authentic. J.A.S
Multilingual Hawaiʻi
42495
United States
Honolulu
(SP) (photo was taken while riding The Bus) This is a semi-permanent paper advertisement on one of the buses (transportation domain) in Honolulu. Most of this sign is in English, while the Pidgin word “Holoholo” is added in there as a tag line for the Holo Card. This Pidgin word has been commodified and turned from a casual word in an entire branding identity for this large company. The audience is both Locals and tourists, since most of the sign is in English, anyone will be able to understand it just fine. Maybe the addition of holoholo is a bit of a wink wink nod to Locals to make people feel more connected to the company and associate using the bus as way to explore and have fun with friends
Multilingual Hawaiʻi
43007
United States
Columbus
Starbucks
46079
United States
Honolulu
EL-S Checkup #2 : Hawaiian is being used on the sign. The words are big and colored, and have a floral design on it. I think it’s big like that as just a reminder to workers of the airport. The audience would be the general public such as workers or people entering the airport. The domain as I said is the airport. The message is “aloha ‘oe” which means I love you in Hawaiian I believe.
Multilingual Hawaiʻi
122879
NMHouser
United States
New Brunswick
$MultilingualNewJersey; French St. February 2025
MultilingualNewJersey
135168
Laura_Pizarro_Jacinto
United Kingdom
Exeter
—
VOICETER
135424
Laura_Pizarro_Jacinto
United Kingdom
Exeter
—
VOICETER
16640
United Kingdom
London
@Kilburn Tube Station. Kilburn is known for its large Irish population. This sign is part of the London Mayor’s ‘London is Open’ initiative - not just for business and tourism but also refugees.
Lingscape
